Your church’s leadership wants to know people watching online will be cared for correctly. Those seat warmers on big boards monitoring all the vitals of the bride do care about everyone attending locally and possibly tuning in online. The barrier of embracing an online ministry usually comes down to trusting you, the online pastor or potential online pastor.

Your online church will either amplify an existing well-executed strategy or highlight widespread issues. It won’t magically fix your church’s problems. If your church knows how to attract younger people than your online ministry will attract younger people. If your church is good at small groups than your online small group strategy will work. If your church is great at getting people to fill out response cards than your weekly digital respond card submissions will be high. If your online ministry doesn’t grow most likely your church is lacking in evangelistic outreach.

All I can think about is the fallacy of equivocation when someone says an online church isn’t church. A great example of this argument is in a recent NY Times opinion piece where the headline was "Internet Church Isn’t Really Church.”

Mental health for me often feels like a rabbit hole of a topic. How mental health is medically classified confuses me, how people get diagnosed is not clear, and treatment can be messy. I believe online ministries can offer hope not only through Jesus, but through relational restoration by inviting them to join the community of a church’s online experience.

Have you heard about Virtual Reality Church yet? It’s caused quite a stir in Christian circles. Check out his multiple features on Wired, CNN, and Today Show. I’ve gotten the chance to get to know the founding pastor DJ Soto over the last year. DJ is one of the most outreach focused guys I know and the stories coming out of VR Church back it up, but often that isn’t enough to make “Christians” happy. I’m a bit sarcastic with my use of “Christians” because many have embraced VR Church’s endeavors while others have criticized.

Online church ministries are usually positionally and strategically murky. What I love about this foggy dispensation is the sandbox leaders create for their online leaders. Nothing makes sense when you start. Read any biography, and you’ll find out quickly most forerunners in fields had to experiment, fail, and repeat until success. Don’t ask for clarity positionally and strategically until you want the structure and the pros outweigh the cons.