How a Small Church Can Leverage a Church Online
I had coffee with a friend who planted a church a few years ago and he asked me how my job as an online campus pastor could in anyway help his new church. I loved the question because at first I wasn’t sure, but after some conversation and caffeine I had an idea and I wanted to share it with you.
All brick and mortar churches offer up a limited amount of church services on a weekend. You can’t offer more than 8 services at a given location because of daylight, volunteer time, and resources. This means every week there is on average around 4 hours your church location is ready for a new attender to experience your church and 164 hours underutilized. What if there was a way to leverage all 168 hours a week? What if there was a way for a new attender to experience what your church is all about on-demand anytime? Church online is the answer.
Four Steps to Get Up & Going:
1. Weekly capture your church service in high definition quality (welcome, music, & message).
2. Launch a church online experience page with churchonlineplatform.com.
3. Apply for a Google Grant to get $10,000 a month of online advertising through Google AdWords with Searchable.church and target people within a 30 mile radius of your church address.
4. Create a video and banner advertisement (place invite video/banner directly under your video player on your church online page) for everyone who visits your new online church experience to attend your local church (have your senior pastor do the invite video).
